Cloud-agnostic ethos key for Qlik as an unbiased vendor

Ferdie Samboe

Qlik needs to fulfill clients on the cloud of their alternative.

Final month, the analytics vendor unveiled new integrations for Qlik Sense and Qlik Knowledge Integration with Amazon Redshift Serverless, a newly launched cloud knowledge warehouse from Amazon Internet Companies.

The integrations allow Qlik clients to simply load knowledge into Amazon Redshift Serverless by Qlik Knowledge Integration after which entry it for evaluation by Qlik Sense. Additionally they additional the collaborative relationship between Qlik, based in 1993 and based mostly in King of Prussia, Pa., and AWS.

In 2021, for instance, Qlik labored with AWS to develop a device that enabled joint clients to add entry knowledge from SAP into AWS in actual time through Qlik Knowledge Integration. And since 2020, Qlik has been an AWS Superior Know-how Associate with each Qlik Sense Enterprise SaaS and Qlik Knowledge Integration, obtainable on the AWS Market.

“Amazon has all the time been a terrific accomplice of ours,” mentioned Drew Clarke, Qlik’s chief technique officer. “These integrations enable us to work with our clients who’re utilizing Redshift and wish to scale out to make use of the serverless possibility. We are able to feed it, after which we are able to work with it on the analytics aspect.”

However AWS is not the one cloud supplier with which Qlik has a detailed relationship.


Qlik gives its personal cloud, and its analytics and knowledge integration instruments work together probably the most seamlessly with that proprietary cloud.

However like its friends amongst unbiased analytics suppliers — together with Domo, MicroStrategy and Sisense — and people that concentrate on knowledge integration, resembling Informatica and Talend, Qlik permits its clients to make use of the cloud of their alternative and offers assist for these clouds. Essentially the most outstanding cloud integrations embrace the Google Cloud Platform (GCP) and Microsoft Azure.

Qlik is a Microsoft Gold Associate, integrates with a bunch of Azure instruments and has a strategic partnership with GCP that features integrations with BigQuery and different GCP capabilities.

We want to have the ability to work the place our clients wish to work, so we have been investing in these relationships.
Drew ClarkeChief technique officer, Qlik

Past the three most outstanding clouds — AWS, GCP and Azure — Qlik additionally has partnerships with Snowflake and Databricks that allow customers to retailer their knowledge on these distributors’ platforms.

By means of a device referred to as Forts that Qlik launched in October 2021, it additionally permits connections with cloud knowledge repositories hosted by distributors which can be much less vendor-agnostic, together with Oracle and IBM. Forts makes use of a containerized method and permits customers to work with knowledge regardless of the place it resides.

“We want to have the ability to work the place our clients wish to work, so we have been investing in these relationships,” Clarke mentioned. “To take care of our independence as an analytics system of report for an organization, we now have to have the ability to entry and work on any infrastructure. In any other case, if we have been solely obtainable on one cloud, our credibility as an unbiased supplier of analytics could be compromised.”

He added that nearly no enterprise shops all its knowledge in a single place, so to totally serve the wants of organizations at scale, Qlik wants to have the ability to work with any knowledge repository. That cloud-agnostic philosophy, in the meantime, is crucial for unbiased distributors, in response to analysts.

Not solely does it allow the distributors to work with clients on varied clouds, but it surely additionally helps differentiate the independents from these like Microsoft Energy BI, Google Looker and Amazon QuickSight which can be a part of one tech big’s portfolio of instruments and intently aligned with the remainder of that tech big’s suite.

Cloud-agnostic ethos key for Qlik as an unbiased vendor
A pattern dashboard from Qlik reveals the gross sales efficiency of assorted shops.

“Virtually all unbiased analytics and knowledge integration distributors are accentuating their hybrid-cloud and multi-cloud assist exactly as a result of it’s differentiating and engaging to midsize and bigger organizations that need flexibility and selection, even when [those organizations] work primarily with one cloud supplier right this moment,” mentioned Doug Henschen, analyst at Constellation Analysis.

Flexibility alone, nonetheless, is just not sufficient, he continued.

Organizations additionally need tight integrations between their analytics and knowledge integration suppliers and their cloud providers. Unbiased distributors have a tendency to supply tight integrations to an array of cloud suppliers higher than platforms which can be intently aligned with a single supplier, in response to Henschen.

“For my part, independents have a tendency to supply extra full options and suites, whereas the cloud distributors have a tendency to supply collections of low-level providers that may be exhausting for patrons to deliver collectively and handle throughout a number of use circumstances,” he mentioned.

In the meantime, Mike Leone, analyst at Enterprise Technique Group, famous that almost all enterprises retailer their knowledge in a number of places — not simply on premises and within the cloud, but in addition throughout a number of clouds. Distributors can assist these enterprises cut back the complexity of their analytics operations by working in every of these places, he mentioned.

“Knowledge environments are distributed, and organizations are multi-cloud, whether or not they wish to be or not,” Leone mentioned. “Being cloud-agnostic permits organizations to standardize on [one vendor’s] applied sciences and drive down operational complexities which can be generally present in technology- and vendor-diverse environments.”

Cloud emphasis

Qlik started to emphasise cloud-native capabilities way back to 2016, when it launched Qlik Sense Cloud Enterprise.

That providing, nonetheless, got here with limits — together with a cap of fifty customers. In 2019, it was changed with Qlik Sense Enterprise, a totally managed SaaS model of the seller’s enterprise analytics platform deployed on Qlik’s personal cloud.

In 2020, the seller added to its cloud-native providing by introducing a client-managed choice to allow clients to deploy Qlik on the cloud of their alternative.

In the meantime, Qlik started emphasizing its cloud-native variations over its on-premises platform in 2021, and now rolls out new capabilities to its SaaS clients as quickly as they’re prepared, relatively than ready to do a significant platform replace each three months.

Most lately, in June, the seller launched Direct Question for Snowflake. The device permits customers to entry and question knowledge straight in Snowflake with out first importing it into Qlik after which exporting it again into Snowflake when completed. Direct Question was launched throughout Qlik’s digital consumer convention in Could, and now {that a} model for Snowflake has been launched, variations for different clouds will likely be rolled out over the subsequent six months.

Earlier than releasing the primary Direct Question device, main additions to the seller’s analytics platform included an integration with robotic course of automation vendor UiPath and the overall availability of Forts.

The addition of Forts, specifically, was vital, in response to Leone.

“One side notably essential and difficult for organizations in multi-cloud environments is governance and sovereignty,” he mentioned. “Qlik’s method with Qlik Forts is especially helpful at enabling organizations to securely and confidentially lengthen Qlik analytics capabilities to wherever clients’ knowledge resides.”

However whereas Qlik continues to increase its presence within the cloud and add performance to its platform, it nonetheless has room for enchancment, in response to analysts.

Henschen famous that Qlik has methodically added capabilities by acquisitions lately, together with purchases that added knowledge integration (Attunity and and automatic machine studying (Massive Squid). Nonetheless, he mentioned, it might nonetheless enhance its extract, rework and cargo (ETL) capabilities.

“I might see both natural improvement or extra tuck-in offers to assist rising tendencies resembling ELT — approaches typically used with cloud knowledge platforms like Redshift — reverse ETL and real-time streaming knowledge necessities,” he mentioned.

Leone, in the meantime, mentioned that offering peace of thoughts to clients in a aggressive subject of analytics and knowledge integration distributors is essential.

He famous that Qlik has stuffed gaps in its product portfolio by acquisitions, however should proceed to ease any issues clients might need with respect to future integrations, the packaging of its portfolio and its pricing. Qlik Sense Enterprise begins at $30 per consumer, per 30 days, whereas the pricing of Qlik Sense Enterprise SaaS and Qlik Sense Enterprise Shopper-Managed is just not public.

“That is particularly crucial as they proceed emigrate present clients to Qlik Sense,” Leone mentioned. “Any change or adjustment to present working fashions represents a chance for patrons to discover different choices.”

Enterprise Technique Group is a division of TechTarget.

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